Everywhere we see people entering in to new businesses and getting successful at it too, but they still feel something is missing. According to us, they are missing the real purpose of their business. For many years people thought that money and profit are the only goals to achieve if you want to make your business successful. However more and more businesses and companies are rethinking about their purpose. It is said that the next century will be the century of purpose driven business.It will give people the power to enjoy the journey towards their destination.
A purpose driven business means a business where having large profits is not the only goal or aim. These businessmen want to achieve economic success but they also want to give something back to the society which made them successful, directly or indirectly.These businesses want to offer a purpose to their employees so that they are happy to work in their workplaces, not only for increased wages but for the support given by the organization. The business should have purpose of social responsibility, which will inspire all the people associated with the business, to achieve the common goal. We have to realize that there are more important things than profit, which the business community have to think about.